You’d think that being $50 cheaper than a Wii now would boost Microsoft’s expectations and hopes for its system’s success sky high. Apparently not, as Microsoft’s Senior Vice President of Interactive Enterainment Business, Don Mattrick, told BusinessWeek:

“I’m not at a point where I can say we’re going to beat Nintendo,” Mattrick said, followed closely by a big BUT “We will sell more consoles this generation than Sony.”

Settling for second place? Might it just be a clever rouse to lower expectations and be pleasantly surprised if the system takes over Nintendo’s current lead? While it seems unlikely…who knows what kind of damage the $199 Xbox 360 Arcade unit will do when holiday shoppers this year can’t find themselves a Wii of their own.

Via BusinessWeek

[Image Credit: Horeracing.About.com]

written by Carlos Macias \\ tags: business, BusinessWeek, BUT, Don Mattrick, Enterainment, Interactive, Microsoft, Nintendo, Nintendo Wii, place, point, President, Senior, Sky, systme, Vice

How many hairdo’s are wet in this picture?

Sexy Playboy babes, cellphones and games… yes I know I just mentioned two out of three necessities but how else can you call your friends to tell them what your playing. OK, there’s a lie to what I just said, What Friends?!

THQ Wireless Inc., a subsidiary of THQ Inc. (NASDAQ: THQI), today announced that it has signed a worldwide agreement with Playboy Enterprises, Inc. (NYSE: PLA, PLAA) to exclusively develop Playboy-branded mobile games. The multi-year Playboy agreement covers the development and publishing rights to multiple Playboy-branded, lifestyle themed, non-nude mobile games featuring bikini-clad Playmates to be released worldwide. The first title, Playboy Games: Pool Party, is scheduled to launch in summer 2008.

“Given the extensive appeal and popularity of the Playboy brand, mobile games based on this license are sure to provide a fun and entertaining experience,” said Adam Comiskey, vice president, international, THQ Wireless. “THQ Wireless is ideally positioned to provide engaging games with the hallmark of the Playboy lifestyle.”

“The number of Playboy fans around the world has never been greater and that popularity is reflected in the growing sales of Playboy-branded products and services,” said Ed Lang, senior vice president of mobile, Playboy Media Group. ”Given the growth of the mobile industry, we’re excited to join THQ Wireless in offering this next-generation form of entertainment to consumers.”

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written by Juan Perez \\ tags: Adam Comiskey, agreement, Chuck Woolery, Ed Lang, Inc, lifestyle, Mansion, nude women, Party, Playboy, Playboy Games, playboy nudes, Playboy-branded, Pool, Pool Party, popularity, President, release, thq, Vice, Wireless, Women in pool, worldwide

Mortal Kombat vs DC Universe Trailer

My favorite Gaming Today editor posted the above video on Saturday. I was completely over Mortal Kombat many years ago, but this game may actually have what it takes to suck me back in.

Press Release via Gaming Today:

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written by Will Snizek \\ tags: Bros, business, DC Comics, DC Universe, Ed Boon, Entertainment, game, Gameplay, gaming, Interactive, John Nee, Kombat, Midway, Mortal, President, Scott Johnson, Today, toe, Vice, Warner